Hello all!
I am bringing a new update for an update to images anonymous users will start seeing next week:
Tweak: Add a View Image link to access gallery for mobile & desktop for anon users
Launching: Currently in development, but we are looking to go live on Wednesday
Premise: We are adding a View Image link under images to lead anon users to the gallery. We experimented with the idea that creating a visual entry points for anon users would increase understanding that images are clickable. We tested a few different options, such as adding an icon on the image itself, and found that the View Image link underneath the image created the most understanding without being intrusive to the image.
Data: In the experiment mentioned above, we saw a 5.6% increase in image views on desktop with the addition of the View Image link.
